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Apr 27 2006 12 Comments

Fruit-flavoured folly

Sticking closely to the manufacturers mantra of ‘if it’s new, they will buy it’, Nestle has released yet another ‘limited edition’ KitKat.

fruit kitkat

Not that such biscuit based brazenness will deter gullible Japanese consumers from feverishly snapping them up — along with similarly weak-willed British-born bloggers.

Categorized: Food and Drink

Reader Interactions

Comments

  1. Huey says

    4/27/2006 at 8:02 pm

    oh Lee, where’s your usual zest?
    i’m still waiting for your next scandalous article

    Reply
  2. pickupjojo says

    4/28/2006 at 5:36 am

    “Fruit Parfait” (the Perfect Fruit, in French)… LOL !

    Reply
  3. Harvey says

    4/28/2006 at 8:28 am

    Hilarious. I -just- took a picture of this YESTERDAY as a guy had it in my office.

    It’s extremely… Fruity. Smells like Hi-Chu!

    Reply
  4. Sumiyoshipilgrim says

    4/28/2006 at 8:42 am

    Once again, Japan proves to be at the cutting edge…of Kitkat flavours. Damn, wish I could get hooked up with some of that over here in Korea.

    Reply
  5. Richardson says

    4/28/2006 at 12:07 pm

    guess what? they have a sakura flavour and a lemon cheesecake flavour here in Singapore.

    Reply
  6. amberglow says

    4/29/2006 at 1:30 am

    cool–i’m going to Tokyo in 2 weeks and can’t wait to try all these flavors.

    thanks for this site–i feel like i’m getting a real taste for things there (bad pun, i know) ; >

    Reply
  7. Hanuman says

    4/30/2006 at 11:41 pm

    All we have is chocolate. 🙁

    Reply
  8. Roy says

    5/1/2006 at 8:01 am

    I ate this Frit Parfait Kit Kat, I was absolutely horrible.

    Reply
  9. Harry says

    5/1/2006 at 11:37 am

    Man, I wish Kit Kat would start releasing these flavors in the US. I love Kit Kat and the only new flavor they have in the US (at least in Colorado) is cherry.

    Reply
  10. Smack says

    5/2/2006 at 12:30 am

    I recently picked this up on a visit to Tokyo. It tasted mainly of banana to me.

    Reply
  11. JFA says

    5/14/2006 at 8:31 pm

    Has anyone had the nerve to try the Macha Green Tea version? I balked.

    Reply
  12. LK says

    5/19/2006 at 9:17 am

    NOOOOnoononono! Why did Nestle not release that more than a month ago when I was there?! Oh well, I’m consold by the other commenter that said it was horrible.

    I didn’t even try the strawberry and cafe au lait versions while I was there… ^^; >_>

    Reply

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